Engagement Survey Builder

We built a bespoke web app to help our client manage high profile campaigns for companies like Pepsico, Reckitt Benckiser and Discovery.

With a focus on great UX, we created a Social Media Survey Builder for engagement marketing campaigns. This bespoke software allowed our client to build and launch online campaigns quickly and easily.

The builder is marketer friendly, the person using the app doesn’t need to know specific web languages or complicated database structures.

When

2015

Our Role

UI/UX Design, Development, Product Strategy

Client

A Social Marketing Agency

Platforms

Google App Engine, Google Cloud SQL, Google Cloud Storage, Django

Putting the power of targeted marketing to work

One of the core functions of our client’s business involves working with major global brands to deliver targeted campaigns on social media, largely in the form of giveaways and competitions on Facebook.

By working closely with our client, we were able to understand and digitise their business processes, combining their expertise with our own, resulting in a powerful tool that met their exact needs.
 
Our client required many functions that had previously been spread across disparate apps and processes; these had to be seamlessly consolidated into a single tool.

The admin functions associated with the deployment of games, surveys, questionnaires, lotteries and short-lists were made available in one streamlined UI.

Putting the power of targeted marketing to work

One of the core functions of our client’s business involves working with major global brands to deliver targeted campaigns on social media, largely in the form of giveaways and competitions on Facebook.

By working closely with our client, we were able to understand and digitize their business processes, combining their expertise with our own, resulting in a powerful tool that met their exact needs.
 
Our client required many functions that had previously been spread across disparate apps and processes; these had to be seamlessly consolidated into a single tool.

The admin functions associated with the deployment of games, surveys, questionnaires, lotteries and short-lists were made available in one streamlined UI.

A robust tool to produce targeted Facebook content

The solution features the ability to customize surveys, to read out participant’s data and to conduct lotteries among participants. Each survey page can feature fully customised content and design.

The Social Media Engagement Marketing Wizard has significantly reduced our client’s costs and saves their marketers hours every week in campaign prep time.

Created surveys are compatible with Facebook apps and optimised for all devices - mobile, tablet and desktop.

Work with us

We’d love to discuss your project

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